What is our philosophy?


the endurance company is an athlete first organization. The purpose of which is to first and always is to provide athletes the tools and knowledge to make sport a part of their lives. If sport isn’t an integrated part of someone’s life that it cannot be sustainable over a lifetime.

In terms of exercise prescription, I believe that the human body is complex and beautiful machine capable of incredible adaption. It is for this reason I believe that science-based, targeted training that is consistent, simple in design and well executed brings about desired and repeatable results.

At the core of my training prescription approach is a modified version of Stephen Seiler’s hierarchy of endurance needs. Based on my mistakes…er, experience as well as support from scientific evidence, if you take care of the foundations of this hierarchy you can achieve nearly all of your potential. In short, get the basics right.